Privacy policy

Last Updated: January 2026

This Privacy Policy describes how The Belle Lab LLC (“we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from thebellelab.com (the “Site”).

1. PERSONAL INFORMATION WE COLLECT

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases.

  • Device Information: Version of web browser, IP address, time zone, cookie information, what sites or products you view, and how you interact with the Site.

  • Order Information: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

2. HOW WE USE YOUR PERSONAL INFORMATION

We use your personal information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

 

3. SHARING PERSONAL INFORMATION

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

  • Google Merchant Center & Analytics: We use Google Analytics to help us understand how our customers use the Site.

  • Compliance: We may also share your Personal Information to comply with applicable laws and regulations or to protect our rights.

4. COOKIES AND TRACKING TECHNOLOGIES

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies.

  • You can control and manage cookies through your browser settings.

5. YOUR RIGHTS (GDPR & UK GDPR)

If you are a resident of the United Kingdom or the European Economic Area (EEA), you have the following rights regarding your data:

  • The right to be informed.

  • The right of access.

  • The right to rectification.

  • The right to erasure ("Right to be forgotten").

  • The right to data portability. If you would like to exercise these rights, please contact us through the contact information below.

6. DATA RETENTION

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

7. CONTACT

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@thebellelab.com or by mail using the details provided below:

The Belle Lab LLC 8206 LOUISIANA BLVD NE STE A 8109, ALBUQUERQUE, NM 87113

Tax ID (EIN): 98-1906157